Modernize your e-commerce without redoing it: how to orchestrate the current channel with your ERP

5/12/2025

Ecommerce
Product

Latin American retailers face a complex reality: the digital channel is growing rapidly, but the operation is limited by rigid central systems, disconnected data flows, and the constant risk of a total and traumatic ERP replacement.

La system integration it is no longer an option, but an indispensable condition for competing, automating and delivering consistent experiences. The challenge is how to achieve this modernization when the ERP —how can it be Microsoft Dynamics, SAP, or Oracle NetSuite— operates as the source of financial and logistical truth.

The proven solution is to avoid point-to-point connectors and to adopt a Integration Platform as a Service (iPaaS). Weavee offers iPaaS technology with its ability to Universal Connection, designed to be the central hub of your business ecosystem.

This platform allows decouple the online store from the ERP, define data contracts, use queues to handle peaks in demand, and operate with real-time observability and alerts.

This enables a path of incremental improvements, ensuring that your business can synchronize all its data between platforms such as eCommerce, ERP and CRM without code and without errors.

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From disconnection to continuous operation with iPaaS

Modernize ERP integration with online store it should be a methodical process that prioritizes stability over speed.

Domain diagnostics (Orders, Inventory, Catalogs, Customers)

The first step is a realistic diagnosis. Identify the master objects (SKUs, price lists, stores) and the flows with the highest friction or risk. In retail, the heart of online trading is inventory and orders. Information silos, legacy systems and manual processes that generate delays must be detected. For example, mapping how the registration of a product or the confirmation of an order travels from the online store to the ERP (such as Microsoft Dynamics 365) and the WMS.

iPaaS Pilot for Critical Flows

Instead of a big bang, implement a iPaaS pilot with Weavee for a specific high-value flow, such as real-time inventory synchronization. Weavee's modular architecture allows you to hire only the necessary connectors and scale on demand. This involves connecting the ERP with your e-commerce platform (such as WooCommerce, Adobe Commerce, or VTEX) and define business rules.

Event and Batch Deployment

The deployment is carried out in phases, first activating critical flows with low latency (order and stock events) and then less urgent flows (price batches, catalogs). This approach allows you to measure latencies and errors, activate reattempts, and move to production with Runbooks and alerts. Weavee's solution is scalable and flexible, adapted to the specific needs of medium and large companies.

Continuous Operation and Improvement

Once in production, iPaaS becomes the layer that monitor each integration in real time. The modular approach allows add new features or branches without the need to rewrite integrations. The continuous and proactive support of Weavee ensures that the integration works optimally and without interruption.

Data Decoupling and Contracts: The Architecture for Growth

The first principle for modernize e-commerce ERP is to decouple the sales channel from the transactional core. In the traditional model, if ERP is slow, e-commerce fails. The iPaaS architecture of Weavee remove this dependency:

Uncouple Producer/Consumer (Publish/Subscribe)

La Universal Connection Act like a Central hub who manages communication. Systems stop communicating point-to-point:

  • El e-commerce (Producer) generates an event (e.g.: “New Order”).
  • La iPaaS orchestrate the flow.
  • El ERP (Consumer) receive the already transformed and normalized message.

This is key to the scalability and limitless flexibility. When trading on Microsoft Azure, the Weavee platform ensures high availability and scalability to adapt to traffic peaks.

Weavee's Serverless iPaaS architecture with centralized maintenance automates updates, unlike plug-and-play middleware that requires human intervention after each update.

Contract Definition (Full Payload vs. Keys (+ Lookup)

El data contract is the exact specification of what information is being exchanged. It is essential that systems “speak the same language”.

Mapping and Standardization:

La Real-time data transformation de Weavee ensures that information is automatically adjusted and validated. This resolves the naming discrepancy (e.g. in-store SKU vs. Item ID in the ERP).

Optimized Contracts:

Instead of sending the full payload of an order, it's often more efficient to send just the order key and allow the consumer system (ERP) to query (lookup) the iPaaS hub for details.

The Weavee solution allows you to design custom workflows and automated to optimize critical processes, reducing time and minimizing errors.

Queues and windows: the peak buffer and intelligent orchestration

One of the biggest risks in retail is peak sales (such as Black Friday) that burden the ERP. Las message queues act as a buffer between the fast front-end and the transactional back-end.

The Role of Queues (Buffer for Peaks)

Queues ensure that e-commerce can continue to take orders even if the ERP (for example, Microsoft Dynamics) reaches its limit of transactions per second.

Fault Tolerance:

The Weavee architecture, which operates on the secure infrastructure of Microsoft Azure, uses queuing mechanisms to ensure that operations are idempotent and retryable. If a flow fails or stops, the queue holds the message until the destination system is available, eliminating lost sales.

Batch vs. Near-Real-Time:

iPaaS allows you to define the cadence: orders and critical stock flow in Real time, while the batching (batch) is reserved for less urgent flows, such as massive price updates or closing accounts.

Orchestration in Universal Connection

La Weavee Universal Connection orchestrates flows, deciding the priority of processes and data routing. This is vital for latency to be predictable.

Consumer Sizing

iPaaS manages the rate at which messages are consumed by the ERP. If the ERP has API or processing capacity restrictions, the iPaaS applies rate-limits or automatic scaling of consumers in the cloud to handle demand without collapsing the core.

To understand how integration drives sales growth, we recommend:”Retail in Latin America: advantages, characteristics and the key role of system integration”.

Request a demo!

Monitoring, alerts and runbooks: operational security in integrations with Dynamic

Observability is the axis of the continuous operation. IT and Operations teams need to know what is failing, where and why, in real time.

Centralized Dashboard and Smart Alerts

Weavee provides real-time monitoring and control from a centralized panel. This total visibility allows you to monitor each data exchange.

Proactive Detection

It is possible to configure custom alerts and instant reports to detect incidents before they impact the operation. This is crucial for the operational continuity.

Reattempts and Summaries

The iPaaS automatically manages reattempts. If the ERP (such as Microsoft Dynamics) is temporarily inaccessible or returns a transitory error, the platform will attempt the operation until it is completed. If the failure persists, the message is placed in a Dead Letter Queue, allowing the manual summary after the correction.

Operational Security in Integrations with Dynamics

iPaaS should shield data flows, especially when handling sensitive data from ERP and customers.

Azure infrastructure: Weavee operates on Microsoft Azure, ensuring security and scalability.

Compliance: The platform meets the highest security and regulatory compliance standards, including ISO 27001, ISO 27018, SOC 1, SOC 2, SOC 3, FedRAMP, HITRUST, MTCS, IRAP and ENS.

Authentication and Encryption: Secure communication protocols are used (HTTPS/TLS) and encryption in transit and at rest. For the management of sensitive credentials (APIs, tokens), specialized services are used such as Azure Key Vault.

The ongoing support and proactive maintenance of Weavee ensure that security and monitoring work optimally at all times.

5 Success Criteria (KPIs): Measuring the Value of iPaaS Modernization

Modernization is not measured only by the adoption of new tools, but by the direct impact on operational efficiency And the customer service. These KPIs transform technical observability into business value:

1. End-to-End Latency (P95)

It measures the time it takes for an event (e.g. confirmed order in e-commerce) to impact the ERP (e.g. Microsoft Dynamics) and get an answer. An iPaaS must guarantee a predictable latency.

2. Backlog and Queue Emptying

It measures the volume of messages pending in queues. A high backlog during peak hours indicates a possible limitation in the consumer system (ERP/WMS) that requires attention. The goal is quick and efficient emptying.

3. Errors/Retries

It measures the rate of integration failures per 1,000 transactions. Weavee can reduce errors by automating flows and eliminating manual tasks.

4. Alerts Within SLA

Monitor What percentage of integration alerts (such as stock-out or authentication error) are detected and resolved within the agreed Service Level Agreement (SLA).

5. “Touchless” Order Percentage

Percentage of orders that flow from e-commerce to fulfillment (WMS/Logistics) without manual intervention by the Operations team.

These criteria are based on the functionalities of execution monitoring, reporting and analytics That the platform Weavee offers.

The path to conversion: integrate your ERP, scale your e-commerce

The stiffness of the disconnected systems And the rigid data flows It is solved with the scalable architecture And the Real-time data transformation of an iPaaS. Weavee It has more than 14 years of experience in system integrations and e-commerce, with a team of more than 180 professionals dedicated to your success.

If your retail business needs modernize e-commerce ERP And integrate ERP with online store without the risk of a big bang, incremental modernization is the surest path.

Weavee Key Integration Services:

  • Universal Connection: It is the ability of the iPaaS platform to Weavee to efficiently connect any system or application, regardless of its technology or format. It allows the seamless and unified integration of critical systems such as ERP, CRM, eCommerce, WMS, and POS.
  • Microsoft Dynamics: Weavee connects Microsoft Dynamics with the rest of your ecosystem for optimized data flow and agile operation. Our solution provides seamless and unified integration, limitless scalability to grow, and advanced security.

Choose Weavee It means to count on adaptable solutions that grow at the pace of your company, supported by the secure infrastructure of Microsoft Azure.

If you want to explore our plans and service coverage, you can visit the Planes.

If you want to take the first step now:

Request a demo!

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